Search intent
The client sees three firms before they see you.
We check whether priority service pages, titles, internal links, local signals, and comparison language match the way a cautious legal buyer actually searches.
Axonis Lost-Enquiry Desk
Find where qualified enquiries leak before they reach you.
Axonis helps specialist UK law firms see where serious clients lose trust, choose a competitor, or never reach the enquiry form across Google, website evidence, and AI-assisted research.
4 fields
Name, firm, website, email. No long briefing call upfront.
48 hours
A short first-pass leak diagnostic, delivered by email.
No drip
No automated chase sequence after the scan.
No fake proof
No invented wins, logos, or results claims.
The commercial leak
The buyer does not care which marketing channel failed.
A searcher only sees one thing: another firm looked easier to verify. The scan follows that comparison path and names the first points where trust or intent breaks.
Trust proof
A cautious buyer cannot verify you quickly enough.
Reviews, people pages, proof of specialist experience, fee clarity, process answers, and risk language are checked together because legal buyers need confidence before they enquire.
AI answers
AI tools favour the firm with clearer public evidence.
ChatGPT, Perplexity, Claude, and Google AI features need clean entities, sourceable passages, and consistent public proof before they recommend or cite a firm.
What gets checked
One scan. The places enquiries go missing.
We do not sell a mystery score. We compare the surfaces a real client, search engine, or AI answer engine can inspect before a law firm ever receives an enquiry.
Google result page01
AI answer snapshots02
High-value service pages03
Competitor shortlist path04
Review and trust signals05
Intake path clarity06
Schema and entity evidence07
Paid-search waste checks08
Technical crawlability09
The offer
Do not spend more on marketing until the leak is named.
The free scan is deliberately small. It checks whether there is a visible enquiry leak before anyone wastes time on a large proposal, ad spend, or retainer conversation.
01
Free leak scan
A short diagnostic showing whether competitors are easier to find, trust, or contact.
02
Founding audit
£950 + VAT for the first 3 specialist law firms if the scan shows a real enquiry leak.
03
Implementation
Optional. Only after the audit has made the work specific.
Standard audit pricing moves to £1,750-£2,500 after the founding places. No retainer is required.
See the paid auditProof policy
No invented wins. No theatrical case studies.
Axonis is new. Published case studies will appear only after client approval and measurable results. Until then, the proof surface is the scan itself: your firm, your competitors, your practice area, answer readiness, and the gaps visible before any paid audit.
Start here
Send the firm. We will send the visibility leak map.
Four fields. 48 hours. No call required. No automated chase.
Frequent questions
Before you ask.
SEO is one part of it. Axonis starts with the commercial question: where might a qualified buyer lose trust, choose another firm, or never reach the enquiry form?